For creators
Before you make the product, find the demand.
You have the expertise and the audience. We turn a recurring need into one focused offer, prepare a presale that explains it honestly, and test whether people pay before anyone commits to production.
The work
What you get.
Agreed in writing before anything starts, delivered as written.
A problem worth solving
We go through the questions your audience keeps asking and the expertise you can bring, and pick one.
One focused offer
The buyer, the format, what is inside, the price and the threshold that justifies building it, written down before a page exists.
A presale page that tells the truth
What the buyer gets, when, under what conditions, and what happens if the threshold is not met. No fake scarcity.
An informed decision
A short test window, then a review of real payments against the agreed threshold. Build it, change it or stop, with evidence.
A shared effort
Your part in it.
You bring the subject knowledge, the understanding of your audience and the promotion, in your own voice. Before any presale goes live we agree ownership, who the seller is, how payments are handled, delivery, refunds and who does each part of the work.
Common questions
Asked before, answered here.
Is this just a landing page?
No. The page is the smallest part. The work is deciding what to sell, to whom, at what price and threshold, and setting up a test that can fail honestly.
Do I need a large audience?
An engaged audience with a specific recurring need matters more than the follower count. We check the fit before proposing a test.
What if the threshold is not met?
Buyers are refunded under terms they saw before paying, you keep the research and the findings, and you have an answer that cost a fortnight instead of a year.
How are you paid?
For a first sprint, a fixed fee agreed up front. If a later launch uses a revenue share, we define the eligible sales, the period, refunds, fees and attribution in writing first.
One offer brief, one presale page, an agreed demand test and a findings review. Promotion, fulfilment, ad spend and platform fees stay with the creator.
Project and pilot fees are fixed, not hourly. Third-party costs are itemised separately and never marked up quietly.
See the approach
A working example.
The Specification Manual: a fictional business, a real set of pages, and the decisions behind them explained.
Open the project
Next step
Tell us about the situation.
Two or three sentences is enough. You get questions back, or a written scope.